The fashion and beauty industry is constantly evolving, due to new innovations and ever- changing preferences of consumers. For those who dedicate time and money to maintaining radiant skin, healthy hair, and flawless nails, staying ahead of the latest beauty trends is a must. With each new year, beauty enthusiasts eagerly anticipate the latest products, styles, and techniques to enhance their routines. Maybe it’s time that we gather our beauty hauls for a fun sleepover, swapping tips and chatting about the newest launches. From international sensations like Selena Gomez’s Rare Beauty to homegrown celebrity-led brands such as Kriti Sanon’s Hyphen, Katrina Kaif’s Kay Beauty, and Masaba Gupta’s LoveChild, there’s plenty to explore. As we step into 2025, the focus is shifting towards sustainability and cutting-edge technology. Who knows? In the near future, robots might even be a part of our beauty routines by styling our hair and perfecting our makeup isn’t too far off!. To keep you on track with the future of beauty, here are the top beauty trends to watch out for in 2025.
Beauty Trends To Follow In 2025
1. Glass skin: The trend of achieving a radiant, dewy complexion continues to reign supreme in 2025. Originating from K-Beauty, “glass skin” emphasizes intense hydration, luminosity, and clarity. Products like serums packed with hyaluronic acid and lightweight, glow-enhancing moisturizers help create this effect. Look out for sustainable brands like Drunk Elephant and Earth Rhythm, known for their clean, hydrating formulations.
2. Minimalistic look: The beauty industry’s love for minimalism is stronger than ever. Simplified routines with multipurpose products are in demand, promoting both convenience and sustainability. Brands like Ilia and Minimalist offer hybrid products such as tinted moisturizers with SPF or serums that double as primers, cutting down on both time and environmental impact.
3. Vintage-Inspired Looks of 70’s- 80’s and ‘90s Looks: Retro beauty is making a big comeback, with bold looks inspired by the ‘70s disco era, ‘80s glam, and ‘90s grunge. Think vibrant blue eyeshadows, bright blushes, and matte brown lips. Recreate these nostalgic styles with celebrity-favorite products from Fenty Beauty and Rare Beauty.
4. Chrome Nails: High-shine, metallic chrome nails are stealing the spotlight this year. Whether it’s a full chrome effect or subtle accents, this trend brings futuristic elegance to fingertips. Nail enthusiasts can experiment with shades from eco-friendly brands like Kure Bazaar and Olive & June, known for their non-toxic, vegan nail polishes.
5. Wavy & Curly hair: The embrace of natural textures continues in 2025, with wavy and curly hairstyles taking center stage. Heat-free styling methods and curl-defining products are key. Sustainable haircare brands like Briogeo and The Earth Collective offer nourishing, silicone-free solutions to keep curls bouncy and healthy.
6. Mocha Mousse: Rich, warm shades of mocha, chocolate, and caramel are trending across makeup palettes this year. These earthy tones work beautifully as eyeshadows, lip colors, and even blush. For sustainable options, check out brands like Charlotte Tilbury or Ruby’s Organics, which offer deep, warm hues with eco-friendly packaging.
7. Funky hair glitters: Playful hair glitter is making a bold return, adding sparkle to festive looks. Think glittery partings, shimmering strands, and playful highlights for special occasions. Sustainable glitter brands like BioGlitz, which produce biodegradable glitter, are a must for eco-conscious fashionistas.
8. 3D Nail Embellishments: Nail art gets a dramatic twist with 3D embellishments, from tiny pearls and rhinestones to sculpted designs. Luxury and affordable nail kits alike are embracing this trend, with options from Miss Pop or Daily Charme. This year’s standout feature? Sustainability-minded embellishments made from recycled materials.
9. Statement Accessories: Beauty in 2025 isn’t complete without accessories that elevate your overall look. Hair clips, bold headbands, and jeweled barrettes are in. Look for sustainable materials, like bamboo and recycled metals, from brands such as Machete and Tort Jewelry.
10. Color Contrasts: Bold, unexpected color combinations are the way to make a statement this year. Think electric blue eyeliner paired with neon pink lips or mustard eyeshadow with berry blush. Brands like Pat McGrath Labs and Nykaa offer vibrant, pigment-rich products that allow you to play with endless color contrasts.
