The tech sector is huge right now, with new products lining up in storefronts constantly, unimaginable developments in AI technology and the possibility of a completely virtual universe. Perhaps not flying cars, humans have definitely come a long way. But none of these things would have any chance of audience engagement if not for accessibility and the capability to solve the problem it was made for. These products need to have a positive impact on their users too, and that’s where UI and UX designs come in.
For a consumer to feel good about their investment in a product, the experience they have from the interface should be easy-to-use and this responsibility falls to the User Experience (UX) and User Interface (UI) Designers. There is no use in purchasing a feature-packed PC that constantly lags and has a complicated display that takes time to learn. Both the physical and the digital aspects of design are essential to creating a great product that is marketable everywhere.
UI/UX designers are responsible for creating engaging, intuitive, and user-friendly interfaces for websites, mobile apps, and other digital products. As more companies move their businesses online, there is an increasing need for designers who can create effective digital experiences. It is a diverse discipline which combines elements of psychology, market research, business, design and technology. Undoubtedly, UX and UI designs have become consistent with a seamless and hassle-free user experience for digital and physical products everywhere.
So, what is the distinction? Well, the UX designer works as a sort of bridge between the client, the developing team and business stakeholders. The UX designer considers all of the requirements to make the product comprehensible to the user and to the overall best experience. Whether it’s to add a new feature or update a product to the current standards, the UX designer is the one to ask. The UX designer however is not accountable for the visual aspects of the product. Rather they are focused on its ability to serve the user as well as possible.
UX designers are involved in the planning, research and project management aspects of product design. UI designers, however, are responsible for creating visually appealing interfaces, The interface should have clarity for the user to navigate through and should be aesthetically pleasing to the eye. While UX is accountable for the research and the understanding of market standards and the product’s demographic, UI, like UX is a multidiscipline, combining elements of graphic design, visual design and aesthetics. Rest assured, UI design is not just for making the product look pretty. It is a valuable position that helps develop a brand for the company, fosters loyalty and offers a product that consumers can recognize and trust.
One of the main benefits of a career in UI/UX is the demand for designers itself. You do not necessarily have to be from an IT or Tech background to pursue a career in this field. UI/UX design is a highly creative field that allows you to use your imagination to solve complex problems. There are hundreds of courses offered by websites like Udemy, Coursera and Google which will help you grow your knowledge in this field by providing practical approaches to their teaching.
A career in UI/UX is highly coveted at the moment. According to Glassdoor, the average salary of a UX/UI designer is between ₹8L to ₹10L annually. There are 17,900 openings for this position every year and it is reported to increase by 13% by 2024. From these statistics, we can see clearly that a career in either of these titles would be worth considering. Designers in this field also describe their jobs as highly rewarding as it helps them grow both professionally and personally.
As long as technology continues to evolve and companies prioritize user experience, designers will always stay in demand. A career in UX or UI requires constant dedication and hard work. Designers must stay up-to-date with emerging technologies and trends while constantly improving their skills through education and practice due to the fast-paced nature of the industry. So, if you’re considering a challenging yet rewarding career that combines creativity with problem-solving skills and offers job security with high earning potential, then UX or UI is definitely the one for you.
