Kishinchand Chellaram College, HSNC University, Mumbai, organizes the eighth edition of its International Media Summit from 17-19 March, 2021. It is an annual international media conference organised by The Department of Mass Media for the last seven years. The theme of this year’s conference will be Digital Media Literacy in 2021. The conference has received overwhelming response from eminent researchers and academicians from across the globe. Senior academicians from the UK, US, China and Mauritius will be participating virtually in the conference. Reputed universities of India have confirmed their participation for the conference.
The chief guest for the inaugural ceremony is Dr. Niranjan Hiranandani, Provost of HSNC University, Mumbai. The keynote address of the conference will be delivered by Dr. Sanjay Dwivedi, Director General of Indian Institute of Mass Communication, Delhi. Dr. Sue Sudbury, Associate Professor at Bournemouth University and a documentary filmmaker, will deliver a talk on Locating a ‘third voice’ : participatory filmmaking and digital storytelling in rural India on 19th March, 2021.
A virtual film festival Talking Frames, was held on March 16, 2021 as a part of the Media Summit in association with Kutztown University of Pennsylvania, and Shamiana Films, Mumbai. The films for the screenings were produced, directed and edited by the UG Students Film, Television and New Media Production (BAFTNMP) students of the reputed colleges of Mumbai.
Pre – conference sessions will be conducted by Dr. GD Jayalakshmi, Associate Dean- Learning and Teaching School of Film and Television Arts Xi’an Jiaotong Liverpool University, Dr. Michael Johnston, Associate Professor and Chair Department of Cinema, Television and Media Production, Kutztown University of Pennsylvania, USA and Dr. Urszula Pruchniewska, Assistant Professor, Department of Communication Studies, Kutztown University of Pennsylvania on March 17, 2021.
Dr. Hemlata Bagla, Principal, KC College, Sr. Dean Science and Technology, HSNC University and Hon. Director, KC College of management Studies said, “The conference will guide researchers, academicians and professionals to learn about the Digital era in various industries and its impact in the present time.”
Elaborating further, Dr. Manjula Srinivas, Head and Associate Professor, Department of Mass Media and Convenor of the conference said, “This conference will help people to understand the New Media opportunities and assist them in pursuing higher education in Digital Media Literacy.”
With Digital media education at its core, the conference will witness numerous discussions and deliberations about the importance of Digital Media Literacy in today’s world.
About Kishinchand Chellaram College and Department of Mass Media: KC College was established in 1954 under the aegis of the Hyderabad (Sind) National Collegiate Board, H(S) NC Board. It won the ‘Best College, (Urban Area) Award’ by the University of Mumbai in January 2015. The college strongly believes in using innovative methods of learning for the benefit of its students. This is evident from the fact that The Department of Mass Media was listed among the Top 10 Mass Communication Departments in the country by the India Today magazine for seven times in the last ten years. The Department was also listed among the Top 10 Media Colleges by The Week magazine in 2019. In 2020, the Department of Mass Media was ranked among Top 5 emerging Mass Communication colleges in India by India Today Magazine. Keeping in view the increasing demand of media professionals, the department has been successfully offering undergraduate degree courses – Bachelor of Arts in Multimedia and
Mass Communication (BAMMC), Bachelor of Arts in Film, Television and New Media Production (BAFTNMP) and two, two-year Postgraduate Degree Programs Master of Arts in Communication and Journalism (MACJ) and Master of Arts in Entertainment, Media and Advertising (MA-EMA).
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