Opinions

How Brands Turned Rebellion Into a Commodity: Death of Counterculture

One​‍​‌‍​‍‌ of the coffee brands in Mumbai started a "coffee rave" as their new ​‍​‌‍​‍‌thing. Young people gather in their…

3 weeks ago

How to Break Phone Addiction and Train Your Brain to Think Again

Your brain is getting lazy, and it's not entirely your fault. We live in a time where Google not only…

2 months ago

Why Chess is Exploding in India: The Marketing Strategy Behind the Boom

Just a few years ago, India's chess was seen as just a niche pursuit that was scarcely spoken of or…

2 months ago

Who Controls the Past? NCERT, Politics, and the Changing Face of Indian Education

Coming to classrooms, students of India in 2025, bring along new educational books which give an account of the history…

4 months ago

More Living, Less Hustle – Gen Z’s Clear Focus

Leaving behind the years of hustling and glorifying the rat race, Gen Z now demands prioritizing balance and well-being. Bringing…

7 months ago

Inside the Rise of Slow Living

Life’s too short to rush through it. That’s the whole idea behind slow living—stepping off the hamster wheel of "go, go,…

7 months ago

Gender Sensitivity, a Key to Progress and Prosperity?

Stereotypes: an overgeneralized belief about a particular group/class of people. Today a lot of us dislike them, but we cannot…

1 year ago

Marriage Through The Lens Of A Girl: A Fulfilled Dream Or A Lifelong Challenge?

Marriage: a single term with a zillion emotions attached to it.  A topic that stirs up a whirlpool of emotions…

2 years ago

Life Through The Lens of A Single Child

An infant knows nothing about what it means to grow up as the only child in the family with no…

2 years ago

Hoax Marketing – How Far Can Clickbait Go?

Model and social media influencer Poonam Pandey made waves with a controversial marketing tactic that stunned, confused, and outraged netizens.…

2 years ago