Venue: Blue Frog
Date: 14th March 2016
About: Brandstorm challenges students to take on the role of innovation and digital leaders for a four to six month business journey where they work on real life challenges and are coached by top L’Oréal executives. For the 2016 edition, Brandstorm and L’Oréal’s La Roche-Posay brand invited students to work on a case study focused on attracting a new range of 15 to 25 year old consumers. For the first time, the concept to be developed by the students was based entirely on digital technology. IMT Ghaziabad beat 700 teams across 21 B-school campuses to win Brandstorm and were up against NMIMS Mumbai, SIBM Pune, IIM Lucknow and SCMHRD Pune in the finals. Aanchal Rawal, Dewas Agarwal and Gaurav Malhan will now move to the International leg of the competition in Paris to compete against 45 countries.
Imagine walking into a restaurant with a beautifully designed menu that instantly makes your mouth…
Wildlife is not only a cornerstone of ecological balance but also a critical indicator of…
Get ready for the most anticipated event of the year - The Glocal Flea! This…
Who says you need a big budget to give your home a fresh new look?…
The Nobel Prize-winning novel of year 2024 The Vegetarian by Han Kang is a haunting meditation on self-determination,…
Beauty is one such industry that will never run out of style. The beauty industry…