We have heard of a psychologist, radiologists, anthropologists, sociologists, palaeontologists, technologists, and theologists, but have you ever heard of a food trendologist? Well, I don’t think so. As the term goes, a trendologist is someone who studies and predicts the trends which are likely to occur. Food Trendologist is a new and utterly unheard-of career option that is seen emerging.
As mentioned earlier, food trendologists spot trends before they happen. Which dish will begin trending as a staple breakfast instead of avocado toast? What will people like next after the trend of Korean or Japanese food dies out? What food trend will likely make its way back into people’s bellies? Which plant-based food substitute will people begin to buy next? When will the craze for supplements and protein shake come to an end? All this is studied, and predicted/forecasted by a food trendologist.
Well, it’s not an easy task. The study of food trends is definitely not based on mere assumptions and judgments. A food trendologist studies how people eat and drink. They identify potential trends based on data and thorough research. Huge data is collected consisting of menus, the sales figure of food items, tasting of dishes and analysing the taste for yourself keeping personal biases aside, etc, Based on this, the trendologist prepares reports.
The food market is huge. The world is driven by food chains, packaged food product companies as well as the hotel industry. The study of food trends helps restaurants dish out new recipes. Similarly, companies that deal with food products also use this study to develop new products and improve the existing ones to cater to the needs of the customers as well as satisfy the new ones.
This career choice is perfect for all food enthusiasts and food lovers. Speaking about the specific qualifications that one needs in order to become a food trendologist, taking up food anthropology classes good be a good start. It will help you to understand the role food plays in society, what people usually like and prefer to eat when the economy isn’t doing great and the food traditions of various cultures. In addition to this, enrolling yourself in a gastronomy program could be of great benefit.
Since the food business in the world is huge, this profession holds immense potential to grow and become popular among people. So, do you think this could be something you would like to pursue?
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